Independent review

Is your marketing spend actually working?

An independent review of your ads, your tracking, and your agency's reporting, so you know what to keep, what to cut, what to fix, and what to question. Not a sales call. A straight answer before you spend another dollar.

Sound familiar?

You're spending real money. You're just not sure it's working.

Maybe there's an agency, and the monthly report is full of clicks, impressions, and "leads," but nothing that tells you whether it's making you money. Maybe they've asked you to raise the budget and nobody's shown you what the last increase did. Maybe your leads are up but your sales aren't. Or your contract's up for renewal and you're not sure you should sign.

You don't need another vendor. You need an honest outside read on whether what you're paying for works, before you renew, switch, scale, or cut.

The verdict

A decision, not a report.

Keep

What's working and earning its budget.

Cut

What's wasting money, with the dollars attached.

Fix first

What could work but is broken (tracking, structure, landing page) before it's worth scaling.

Challenge

Where the data doesn't match the reports, and the exact questions to put to your agency.

Every finding is backed by what's actually in your accounts. Real numbers, real screenshots, not platform vanity metrics. And it's separated honestly: confirmed waste, likely waste, and what can't be trusted because the tracking's broken. You'll know the difference.

What Trafexo looks at

A deep read on what matters, not a spreadsheet you'll never open.

Trafexo goes deep on your primary spend channel and the measurement around it, and scans the rest only where it changes the verdict. That focus is deliberate. It keeps this a sharp decision document instead of a bloated audit.

Your primary channel, in depth

Google or Meta, wherever the real money goes: structure, budget, search terms/audiences, bidding, creative, wasted spend.

Your tracking, stress-tested

GA4, conversions, call/form tracking: measuring real outcomes, or counting noise?

Your spend, mapped

Where the last 90 days actually went, by campaign, audience, geography.

Your agency's reporting, checked

Activity metrics vs. business reality.

The conversion path

The main pages traffic is sent to, and whether they convert.

Base review = one primary channel for accounts up to ~$10k/mo, plus the tracking layer, agency reporting, and up to 3 key landing pages. Bigger accounts, extra channels, e-commerce feeds, deep SEO, or CRM reconciliation are simple add-ons.

The whole point

I run ads for clients too. That's exactly why this review has no strings attached.

This is a paid, one-time review, not a pitch in disguise. I'm not bidding to run your ads here, so there's nothing to protect. You get the straight read on what's working and what isn't, then decide what's next.

Ryan Self, Founder, Trafexo
Simple

One time. No strings.

$950 one-time

One channel and accounts up to ~$10k/mo. Larger accounts or extra channels are a quick add-on quote. $500 comes off if you go on to a build or managed advertising.

1

Book + grant access

Read access (or exports) for the channel and accounts we're reviewing.

2

Trafexo audits it

The real work, on your actual data. ~5-7 business days.

3

You get the verdict

A tight written review: keep/cut/fix/challenge, quantified waste, a 30-day action order, and the questions for your agency.

4

We walk it through

A 45-60 min live debrief, plain English, your questions answered.

No upsell

If you want it managed afterward, that's a conversation you start, not one Trafexo pushes. And if you do go on to a build or managed advertising, $500 comes off, so the honest second opinion costs about $450 net.

Your data stays yours

Read-only access, used only for this review, with a walk-through to remove it the moment the review's done.

The guarantee

If there isn't enough real spend or working tracking to form a defensible verdict, you don't pay. Trafexo flags that upfront and gives you a forward-looking read instead, so you don't leave empty-handed.

FAQ

Questions, answered.

How's this different from the free growth plan?
The free plan is a quick read from the outside, forward-looking. This is a paid audit inside your accounts: evidence, quantified waste, a verdict you can act on, plus a live debrief.
What if the answer is "stop spending"?
Then that's what you'll hear. That's the point.
Will you sell me management afterward?
No. It's a one-time product, no obligation. If you do go on to work together later, $500 comes off, but that's a conversation you start, not one Trafexo pushes.
What do you need from me?
Read access or exports, and a quick picture of your business and what a real "win" looks like.
Can you review the agency I'm with now?
Yes, independently, no conflict.
How long?
~5-7 business days, then the debrief.
More than $10k/mo or several channels?
Easy add-on. Share what you've got and Trafexo will quote it before we start.
Book it

Get a straight answer before you spend more.

$950 one-time · $500 credited if you go on to work together

Reply within one business day, even if it's just to see if it's a fit.